Textile Museum of Canada
My team and I rethought the information architecture and website navigation design for the Textile Museum of Canada's website and presented our proposal to the museum CEO and staff. In the process, we conducted user testing, created an information architecture diagram, tested multiple task flows and designed a navigation design for mobile and desktop.
Team: Ankush Sood, Jingyue Zhang, Quinn Kavaner and Yingpeng Zhang
Tools: Figma, Figjam, Balsamiq, PowerPoint, Optimal Workshop, Miro.
Skills: lo-fi prototyping, card sorting, information architecture research, navigation design, and task flows.
My Main Roles: Creating the navigation design, information architecture, and task flows. As well, as creating and conducting tree testing and card sorting.
Learning About the Museum
To start the project my team and I went to a talk hosted by the Textile Museum of Canada where we discussed the museum's goals for the future and how they wanted the website to portray their vision.
Based on the conversation with the Textile Museum we created a plan that would incorporate the vision and needs of the stakeholders
Content Inventory and Analysis
We went through the current website and decided what content needed to be added, changed or removed.
Card Sorting
We conducted card sorting with 12 participants and incorporated the findings into our next steps.
Creating a Rough Information Architecture
Based on the card sorting results and our teams opinions we created our first draft of our information architecture. However, it was flawed, placing the "Shop" section first was a mistake since the website's goal was not to be an e-commerce site.
Tree Testing
After creating our rough draft of the information architecture we ran tree tests for 6 participants. We found a few main flaws with our original information architecture that we had to rethink.
Final Information Architecture
Mobile Navigation Design
For the team, I solely created the low-fidelity navigation design for the mobile and desktop views based on our information architecture. The images below show a user trying to get from the home page to the Community Quilt Drop-In Program.
Desktop Navigation Design
Final Presentation
Once we finished our navigation design we presented our plan to the CEO and staff at the Textile Museum of Canada. Here is a picture of my group at the presentation! I am on the far left accidentally cut out of the photo.
